By Desiree Yang
Sometime in May, a YouTube video of flying drones delivering cans of Coca-Cola – with pictures of Singaporeans holding up notes of appreciation – to construction workers went viral all over the Internet. The movement was a collaborative effort between Coca-Cola, Ogilvy & Mather Singapore and the Singapore Kindness Movement to thank migrant workers for the work they put into building the city – a prime example of corporate social responsibility (CSR). (Read More Here!)